Should you be looking to get the best market and keyword research tool to aid both you and your web business then I am going to make your assumption that you simply understand the importance of market and keyword research, picking out the most relevant keywords which may have low competition plus a high volume of searches.
With that in mind, let’s proceed to my Long-tail Pro review where we are going to be investigating the efficiency and effectiveness with this tool in 2016. I may also be comparing the options & functionality of Long tail pro alongside other industry recognized keyword research tools.
But first, who am I and just how am I qualified for make such bold statements & conclude precisely what is and exactly what is not the best market and keyword research tool currently out there?
I’ve been utilizing market and keyword research tools, like Long-tail Pro since i have began my blogging journey over 8 years ago and definately will continue to achieve this for that near future, market and keyword research tools offer unparalleled functionality that acts as both time savers & a gold mine to find low hanging fruit for brand new & established websites.
Using the introduction taken care of, let’s get within the nitty-gritty of Long Tail Pro!
Long Tail Pro is definitely an Adobe Air desktop based application which utilizes the Google Keyword Tool to tug through keyword data about a specific sub-pair of keywords how the user has an interest in analyzing.
Using seed keywords (around 10,000) you are able to quickly build out an extremely relevant selection of related keywords that can be displayed alongside their monthly 86devkpky volume, the average Adwords CPC, advertiser competition & lastly the Long-tail Pro keyword competition metric (only available to platinum users).
Long-tail Pro enables you to quickly, efficiently and effectively create highly relevant keyword lists based on singular or multiple seed keywords. With this particular data then you can analyse each keyword by its search volume or higher importantly Long Tail Pro’s keyword competition metric.
Precisely what is LTP’s Keyword Competition metric?
Possibly the best, definitely one of the most unique feature of Long Tail Pro is it’s ability to generate a ‘keyword competition’ metric which determines the degree of difficulty a keyword has.
Similarly to how Moz Keyword Analysis tool works, LTP analyses the average person keywords top 10 search results displaying and taking advantage of in the calculation the next metrics:
Once calculated Long-tail Pro will generate a keyword competitiveness result which range from – 100, with 1 being the easiest to rank for and 100 being very difficult. However, within my experience the vast majority of cases keyword competition scores vary from 10 – 55.
What exactly is a good Keyword Competition score?
If you opt to try Long Tail Pro, then I do recommend seeking keywords by using a keyword competition metric of less than 25 for first time websites, or higher to 40 for established websites should you be looking for fairly quick wins.
Is the keyword competition metric open to all LTP customers?
Unfortunately not, to get into the Keyword Competition metric you need to have a monthly subscription to Long Tail Pro this costs $17 a month.
Long Tail Pro isn’t the only tool with a unique keyword competition metric…
So far, we have now introduced Long-tail Pro & discussed it’s unique feature the ‘Keyword Competition’ metric, however Long-tail Pro is just not the sole keyword research tool which has it’s own unique competition metric. Moz have developed their own metric which is simply called “Keyword Difficulty”. This really is a percentage-based metric, the bigger percentage the metric is definitely the harder it is to position for.
When we would simply compare the keyword competition metrics of both Moz & Long-tail Pro, I’d say in my experience that LTP’s metric is more reliable. However, a market and keyword research tool cannot simply be reviewed with this one metric, to provide an unbiased article on Long Tail Pro we must dig deeper within the usability from the tool.
Since we mentioned before, to generate a listing of keywords you simply need to add one or maybe more seed keywords and click on generate keywords, it’s so simple. There are several different features also you can use, including importing a summary of seed keywords from an external source as well as filtering the final results by amount of words inside the query, average CPC & variety of searches.
After you have clicked generate, Long-tail Pro typically takes between 1-3 minutes to product the keyword list, however and also this depends on the particular seed keywords you are adding and also the scale in the results. Following the results have already been delivered, the data available is essentially a nicely presented version of Google keyword planner, the only difference is if you have the monthly subscription then you can certainly also calculate the person keywords LTP competition metric.
However, to conclude this a part of Long Tail Pro; whilst having data nicely outlined, the opportunity to add keywords into a favorite tab and delete irrelevant keywords is not any appealing factor over utilizing the Google keyword planner or simply exporting data in to an Excel sheet and using your own personal filters/formulas at hand choose the most relevant, highly searched keywords.
The greatest benefit of Long-tail Pro’s keyword research feature is definitely the ‘keyword competitor’ metric and unfortunately as that is certainly not available for all those Long Tail Pro users I have to give the niche research feature of LTP a 5/10.
This really is definitely one of better features of Long Tail Pro, letting you analyse the best 10 search engine results for a person keyword. By calculating the competitiveness of your keyword, you happen to be given various results, since we discussed above they are:
These are all very helpful data points to work with when determining the competitiveness of a keyword. This feature collects and compiles all of the above data in a really clear to understand table structure.
As being a standalone feature, it doesn’t give you a large enough edge on any kind of it’s market competitors however once again, when you purchased the monthly subscription you might not just access the data above but in addition have a keyword competition metric for your keyword you have been analyzing.
Overall, similarly to the keyword analysis feature to completely be for any significant help the competitor analysis tool must have the keyword competition metric. Minus the KC metric, Long Tail Pro’s competitor analysis feature definitely includes a time saving element to it, but it’s not useful enough.
This brings us onto our last feature in our Long Tail Pro review, the rank checker we have not previously discussed. For anybody who is acquainted with SEO, you might know that using a tool to check rankings of your own website for it’s target keywords on a regular basis is vital. Well, Long-tail Pro offers a feature that could do just that.
Long-tail Pro: Rank Checker Feature
For those familiar with rank checking tools, Long Tail Pro may not be the 1st tool you would probably associate with this particular process. However, Long Tail Pro does have an in-built feature enabling you to do exactly that, which definitely is useful!
Really easy, you add the domain URL & keyword, and also the country for which you are trying to rank for. Next, simply click check rank.
As soon as the results happen to be compiled you will see the position number appear to your website and also the target keyword within Google, Yahoo & Bing.
And that’s that, it’s a very simple feature but that doesn’t stop it from being a very useful feature and certainly a fantastic added touch to the long tail pro offering.
So far, we now have introduced Long-tail Pro, explained the interior workings of its keyword competitor metric & explained it’s 3 core features. However, what we should have yet to accomplish is discuss it’s negatives so let’s do this now!
Long-tail Pro: Issues
I will be blunt here, from the a long period I have used Long-tail Pro I actually have yet to find out an update containing actually had any significant (if any) changes to it’s functionality or even the interface. I have got also yet to identify a means to fix its biggest problem i have yet still do experience very frequently and that is certainly the inability for very long Tail Pro to consistently bring back data.
Unfortunately, after many e-mails back and fourth using the Long Tail Pro support team I still experience a concern where I am going to produce a new campaign or try and dig further into an already established data set with new seed keywords and the keyword analysis feature can have the stress box but simply do nothing.
This really is one in their biggest problems in my opinion and whilst it doesn’t stop me by using Long-tail Pro it can do cause a great deal of unnecessary frustration.
In all honesty though, in addition to the issue I just discussed there really is not any other issues with Long-tail Pro, the way it is. Needless to say I was able to list several features I’d enjoy to see in Long Tail Pro but I won’t.
Well, exactly the same may be said for everything I own, the Macbook Pro I am just currently using to perform Microsoft’s Office for Mac, the phrase document I am currently using to publish this post or the CMS system I will later be utilising to upload and publish the article. There exists hardly any in life that may be perfect, but for keyword research Long-tail pro does an effective job.
Let’s begin to wrap things up, I’ve covered off the main options that come with Long Tail Pro, the primary issues We have knowledgeable about Long Tail Pro and from now on I will summarize who is the intended user of Long-tail Pro, reasons why you would wish have a go and how you get nothing to lose in doing so.
Who should purchase Long Tail Pro?
Firstly, when you have a recognised website and you are interested in new content ideas, means of driving more organic traffic then try Long-tail Pro.
Secondly, should you be looking to build a whole new website, whether you have a topic idea or not, try adding a couple of seed keywords straight into Long Tail Pro and find out what results you obtain. Unsure what first of all, then look around the room you happen to be in, think about the topics that appeal to your interest most, consider what you are most passionate about, niches you may have run into, products you have come across, news you possess learn about then put some seed keywords together and then click go!
Thirdly, when you are an online advertiser then Long Tail Pro comes in handy when attemping to tug together a data set of keywords to bid on.
Basically, should you currently spend a lot of time doing keyword research from the Google Keyword Planner, then try Long-tail Pro. When you haven’t even got that far, then stop and attempt Long Tail Pro prior to have even used the Google Keyword Planner.
Have you thought about the alternatives?
It seems I am just suggesting to try Long-tail Pro, without even thinking about the alternatives available around.
Why, would I urge you to definitely try Long-tail Pro without taking into consideration the alternatives?
Well, as you have absolutely nothing to get rid of, simple.
Long-tail Pro features a 10-day free trial version; with absolutely no requirement for credit card details, meaning even if you forget about it, you won’t be charged!
When you got this far down my Long-tail Pro review i then urge you, actually no I command anyone to go and attempt Long Tail Pro, and after the time an assessment is simply one person’s opinion.
Go and check those out too, they all come with some type of free trial and they are definitely worth testing, there is absolutely no one tool fits all solution here. The alternatives are:
Moz – 30-day free trial, after entering credit card details however you get reminded before the trial expires.
Note: Moz doesn’t actually function as a Niche research tool, instead you can use it with either Long-tail Pro or Google Keyword Planner to help you determine the competitiveness of a single keyword & analyse the most notable 10 results, along with analyzing the competitions website lastly tracking your target keyword rankings.
SEM Rush – SEMRush currently give you a 14 Day Trial Offer if you sign up via this site. SEMRush is then $69.95 a month with regard to their basic package>> Join to SEMRush << still undecided then read my review of SEMRush.
Note: Similarly to Moz, this doesn’t actually provide additional keywords based on seed keywords that you enter, but instead it is a massively beneficial tool for competitor analysis & keyword analysis.
Authority Metrics – this really is a new tool towards the niche research market, and acts just like Long-tail Pro. This has been produced by a couple of the guys from No Hat Digital and is worth looking at. Fortunately, your hard earned money is included by way of a 30-day money-back guarantee, providing you with sufficient time to examine the tool and it’s features and functionality.
Good question, it’s one thing to recommend tools but if your not utilizing them then that’s somewhat silly isn’t it?
Well, I am just actually using Long Tail Pro, ahrefs, SEM Rush & SERPwoo as convenient as it may sound. Aside from that, Furthermore, i use Google Keyword Planner, and I rely on them together, as a combined effort for the greatest keywords, analyse the SERPs and comprehend the overall market scope.
I want to wrap this up, as this is beginning to turn straight into a monster piece, to conclude I do enjoy using Long Tail Pro, it’s keyword competition metric is quite useful and has helped me to reduce out a huge number of keywords before and yet does today. Should you be looking for the best affordable answer to your keyword research then I’d definitely recommend Long-tail Pro across the rest, as it’s a lot more affordable.